In 2005, total market size of air conditioner manufacturing industry in China was USD 29610 million, an increase of 18% over 2004, there were 180710 employees working in this industry; exported value of air conditioner manufacturing industry was USD 9520 million, an increase of 29% over 2004.
Cost of goods sold of air conditioner manufacturing industry was USD 25452 million in 2005. With its increase of 18% of market size, air conditioner manufacturing industry achieved net profits of USD 844 million in 2005, an increase of 8% over 2004.
Table of contents
1 Overview of China air conditioner manufacturing industry
1.1 History of China air conditioner manufacturing industry
1.2 Analysis of market demand of China air conditioner manufacturing industry
1.3 Analysis of market supply of China air conditioner manufacturing industry
1.4 PEST analysis of China air conditioner manufacturing industry
1.5 Analysis of relevant governmental regulations
2 Competition analysis of China air conditioner manufacturing market
2.1 Price competition
2.2 Product competition
2.3 Brand competition
2.4 Analysis of top 10 industry players, which include:
* Company name and address
* Phone and/or fax number
* Number of employees
* Main products
* Paid-up capital
* Total assets and liabilities
* Sales turnover and market shares
* Costs of goods sold and net profits
* Net profits
* Advantages of market competition
* Major sales channels
3 Analysis of consumer needs and expectation
3.1 Factors and preference influencing the purchase behavior
3.2 Source of purchasing information of air conditioner manufacturing
3.3 Source of purchasing channels of air conditioner manufacturing
3.4 Decision-maker of purchasing air conditioner manufacturing
3.5 Products needs and expectations
4 Import and export analysis of China air conditioner manufacturing industry
4.1 Analysis on imported air conditioner manufacturing to China market
4.2 Study on top importers of air conditioner manufacturing in China
4.3 Analysis on exported air conditioner manufacturing from China
4.4 Study on top exporters of air conditioner manufacturing in China
5 Analysis of China air conditioner manufacturing marketing strategy
5.1 Products analysis
5.2 Price analysis
5.3 Distribution channels analysis
5.4 SWOT analysis
5.5 Analysis of potential risks
5.6 Recommendation of China market entry strategy
6 Analysis of market development trend
6.1 Market potentiality
6.2 Technology development trend of air conditioner manufacturing market
6.3 Market development trend of China air conditioner manufacturing industry
6.4 Forecast of air conditioner manufacturing market in China
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