In 2005, total market size of beer manufacturing industry in China was USD 12333 million, an increase of 17% over 2004, there were 253187 employees working in this industry; exported value of beer manufacturing industry was USD 156 million, an increase of 42% over 2004.
Cost of goods sold of beer manufacturing industry was USD 8066 million in 2005. With its increase of 17% of market size, beer manufacturing industry achieved net profits of USD 610 million in 2005, an increase of 24% over 2004.
Table of contents
1 Overview of China beer manufacturing industry
1.1 History of China beer manufacturing industry
1.2 Analysis of market demand of China beer manufacturing industry
1.3 Analysis of market supply of China beer manufacturing industry
1.4 PEST analysis of China beer manufacturing industry
1.5 Analysis of relevant governmental regulations
2 Competition analysis of China beer manufacturing market
2.1 Price competition
2.2 Product competition
2.3 Brand competition
2.4 Analysis of top 10 industry players, which include:
* Company name and address
* Phone and/or fax number
* Number of employees
* Main products
* Paid-up capital
* Total assets and liabilities
* Sales turnover and market shares
* Costs of goods sold and net profits
* Net profits
* Advantages of market competition
* Major sales channels
3 Analysis of consumer needs and expectation
3.1 Factors and preference influencing the purchase behavior
3.2 Source of purchasing information of beer manufacturing
3.3 Source of purchasing channels of beer manufacturing
3.4 Decision-maker of purchasing beer manufacturing
3.5 Products needs and expectations
4 Import and export analysis of China beer manufacturing industry
4.1 Analysis on imported beer manufacturing to China market
4.2 Study on top importers of beer manufacturing in China
4.3 Analysis on exported beer manufacturing from China
4.4 Study on top exporters of beer manufacturing in China
5 Analysis of China beer manufacturing marketing strategy
5.1 Products analysis
5.2 Price analysis
5.3 Distribution channels analysis
5.4 SWOT analysis
5.5 Analysis of potential risks
5.6 Recommendation of China market entry strategy
6 Analysis of market development trend
6.1 Market potentiality
6.2 Technology development trend of beer manufacturing market
6.3 Market development trend of China beer manufacturing industry
6.4 Forecast of beer manufacturing market in China
Back
