In 2005, total market size of wine manufacturing industry in China was USD 1693 million, an increase of 41% over 2004, there were 16704 employees working in this industry; exported value of wine manufacturing industry was USD 17 million, an increase of 37% over 2004.
Cost of goods sold of wine manufacturing industry was USD 1073 million in 2005. With its increase of 41% of market size, wine manufacturing industry achieved net profits of USD 207 million in 2005, an increase of 59% over 2004.
Table of contents
1 Overview of China wine manufacturing industry
1.1 History of China wine manufacturing industry
1.2 Analysis of market demand of China wine manufacturing industry
1.3 Analysis of market supply of China wine manufacturing industry
1.4 PEST analysis of China wine manufacturing industry
1.5 Analysis of relevant governmental regulations
2 Competition analysis of China wine manufacturing market
2.1 Price competition
2.2 Product competition
2.3 Brand competition
2.4 Analysis of top 10 industry players, which include:
* Company name and address
* Phone and/or fax number
* Number of employees
* Main products
* Paid-up capital
* Total assets and liabilities
* Sales turnover and market shares
* Costs of goods sold and net profits
* Net profits
* Advantages of market competition
* Major sales channels
3 Analysis of consumer needs and expectation
3.1 Factors and preference influencing the purchase behavior
3.2 Source of purchasing information of wine manufacturing
3.3 Source of purchasing channels of wine manufacturing
3.4 Decision-maker of purchasing wine manufacturing
3.5 Products needs and expectations
4 Import and export analysis of China wine manufacturing industry
4.1 Analysis on imported wine manufacturing to China market
4.2 Study on top importers of wine manufacturing in China
4.3 Analysis on exported wine manufacturing from China
4.4 Study on top exporters of wine manufacturing in China
5 Analysis of China wine manufacturing marketing strategy
5.1 Products analysis
5.2 Price analysis
5.3 Distribution channels analysis
5.4 SWOT analysis
5.5 Analysis of potential risks
5.6 Recommendation of China market entry strategy
6 Analysis of market development trend
6.1 Market potentiality
6.2 Technology development trend of wine manufacturing market
6.3 Market development trend of China wine manufacturing industry
6.4 Forecast of wine manufacturing market in China
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