In 2005, total market size of western musical instrument industry in China was USD 1073 million, an increase of 23% over 2004, there were 44103 employees working in this industry; exported value of western musical instrument industry was USD 574 million, an increase of 35% over 2004.
Cost of goods sold of western musical instrument industry was USD 912 million in 2005. With its increase of 23% of market size, western musical instrument industry achieved net profits of USD 48 million in 2005, an decrease of -13% over 2004.
Table of contents
1 Overview of China western musical instrument industry
1.1 History of China western musical instrument industry
1.2 Analysis of market demand of China western musical instrument industry
1.3 Analysis of market supply of China western musical instrument industry
1.4 PEST analysis of China western musical instrument industry
1.5 Analysis of relevant governmental regulations
2 Competition analysis of China western musical instrument market
2.1 Price competition
2.2 Product competition
2.3 Brand competition
2.4 Analysis of top 10 industry players, which include:
* Company name and address
* Phone and/or fax number
* Number of employees
* Main products
* Paid-up capital
* Total assets and liabilities
* Sales turnover and market shares
* Costs of goods sold and net profits
* Net profits
* Advantages of market competition
* Major sales channels
3 Analysis of consumer needs and expectation
3.1 Factors and preference influencing the purchase behavior
3.2 Source of purchasing information of western musical instrument
3.3 Source of purchasing channels of western musical instrument
3.4 Decision-maker of purchasing western musical instrument
3.5 Products needs and expectations
4 Import and export analysis of China western musical instrument industry
4.1 Analysis on imported western musical instrument to China market
4.2 Study on top importers of western musical instrument in China
4.3 Analysis on exported western musical instrument from China
4.4 Study on top exporters of western musical instrument in China
5 Analysis of China western musical instrument marketing strategy
5.1 Products analysis
5.2 Price analysis
5.3 Distribution channels analysis
5.4 SWOT analysis
5.5 Analysis of potential risks
5.6 Recommendation of China market entry strategy
6 Analysis of market development trend
6.1 Market potentiality
6.2 Technology development trend of western musical instrument market
6.3 Market development trend of China western musical instrument industry
6.4 Forecast of western musical instrument market in China
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