In 2005, total market size of mobile communications and terminal equipment industry in China was USD 65568 million, an increase of 41% over 2004, there were 215959 employees working in this industry; exported value of mobile communications and terminal equipment industry was USD 37382 million, an increase of 60% over 2004.
Cost of goods sold of mobile communications and terminal equipment industry was USD 59953 million in 2005. With its increase of 41% of market size, mobile communications and terminal equipment industry achieved net profits of USD 3083 million in 2005, an decrease of -4% over 2004.
Table of contents
1 Overview of China mobile communications and terminal equipment industry
1.1 History of China mobile communications and terminal equipment industry
1.2 Analysis of market demand of China mobile communications and terminal equipment industry
1.3 Analysis of market supply of China mobile communications and terminal equipment industry
1.4 PEST analysis of China mobile communications and terminal equipment industry
1.5 Analysis of relevant governmental regulations
2 Competition analysis of China mobile communications and terminal equipment market
2.1 Price competition
2.2 Product competition
2.3 Brand competition
2.4 Analysis of top 10 industry players, which include:
* Company name and address
* Phone and/or fax number
* Number of employees
* Main products
* Paid-up capital
* Total assets and liabilities
* Sales turnover and market shares
* Costs of goods sold and net profits
* Net profits
* Advantages of market competition
* Major sales channels
3 Analysis of consumer needs and expectation
3.1 Factors and preference influencing the purchase behavior
3.2 Source of purchasing information of mobile communications and terminal equipment
3.3 Source of purchasing channels of mobile communications and terminal equipment
3.4 Decision-maker of purchasing mobile communications and terminal equipment
3.5 Products needs and expectations
4 Import and export analysis of China mobile communications and terminal equipment industry
4.1 Analysis on imported mobile communications and terminal equipment to China market
4.2 Study on top importers of mobile communications and terminal equipment in China
4.3 Analysis on exported mobile communications and terminal equipment from China
4.4 Study on top exporters of mobile communications and terminal equipment in China
5 Analysis of China mobile communications and terminal equipment marketing strategy
5.1 Products analysis
5.2 Price analysis
5.3 Distribution channels analysis
5.4 SWOT analysis
5.5 Analysis of potential risks
5.6 Recommendation of China market entry strategy
6 Analysis of market development trend
6.1 Market potentiality
6.2 Technology development trend of mobile communications and terminal equipment market
6.3 Market development trend of China mobile communications and terminal equipment industry
6.4 Forecast of mobile communications and terminal equipment market in China
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